With more than 800 million monthly active users, the Facebook platform bears significant potential for scientific projects. A team of scientists in Austria has tapped into this potential with a social media application to collect information on climate change awareness and the users’ knowledge about the underlying processes. Players face two types of challenges to increase their score: selecting correct relations between two environmental concepts, and answering climate change related questions.
http://www.ecoresearch.net/triple-c [3]