Curriculum

The BBA curriculum is organized as a full-time program over 6 semesters (3 years). Courses are offered in a variety of formats, including lectures, exercises, seminars and practical trainings.  An internship of a minimum of 4 months is included in the program, which guarantees maximum employability of our students after graduation.  MU has also formed exchange cooperations with leading universities around the world to provide the opportunity for students to study abroad.  Students write a Bachelor Thesis during their last two semesters.  A positive assessment of the thesis is a prerequisite for successful completion of the BBA program.

The curriculum consists of Core courses in the areas of:

  • Tourism & Economics
  • Financial Management
  • Marketing Management
  • Business Administration
  • Operations
  • Information Technology
  • Communication
  • Law

Enrichment courses are offered in the fields of:

  • E-Marketing, IT and Tourism
  • Sustainable Tourism
  • Hospitality Management
  • Mentoring
  • Special tourism segments (Aviation Management, Event & Meeting Management, Health & Wellness Tourism)

Students are also able to choose from the following Elective courses:

  • Business English
  • German
  • French
  • Spanish
  • Russian
  • Chinese

For more information on the study plan for Fall Enrollment, please see:
Fall Enrollment Curriculum

For more information on the study plan for Spring Enrollment, please see:
Spring Enrollment Curriculum

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The BBA program is organized by semesters. It is possible to begin the program in either the Fall or the Spring semester, therefore, there are different study plans for Fall Intake and Spring Intake students.