The project conducted by MODUL University Vienna and MODUL Research investigated the current situation and characteristics of employment in tourism for females. The aim was to identify opportunities and strategies to (re-)attract and/or retain female employees in the hospitality industry.

Researchers from MODUL University Vienna participated in this year's European Cities Marketing (ECM) annual conference held from June 9 to 12 in Las Palmas de Gran Canaria. Participation in expert groups and workshops indicates the well-established cooperation between ECM and MODUL University Vienna, based on over 13 years of involvement by Prof. Karl Wöber in the organization.

In the long run, city holidays and weekend breaks will continue to be a vibrant and growing segment of the global tourism market. When the editors’ first book on analyzing city tourism was published in 1997, tourism marketing still had to prove its ability to utilize advanced research techniques and sophisticated analytical tools. More than a decade later this is taken for granted and no educational program of international significance would do without such methodology.

European Cities Marketing (ECM), the leading network of city tourism organisations in Europe, launched the sixth edition of the European Cities Marketing Benchmarking Report on June 11th, during its Annual Conference in Las Palmas. The report, which was developed by MODUL University Vienna, includes the latest figures about the performance of European Cities in 2009 and illustrates the main trends in city tourism between 2004 and 2009 from 101 European cities.

From March 25th – 28th, the foremost tourism researchers of Europe gathered for the first time in Vienna to attend the annual conference of the Tourist Research Center (http://trc.aiest.org). The „Who‘s Who“ of tourism research came together not only to discuss current research projects but also the forthcoming challenges for tourism especially with consideration of the difficult economic situation faced today.

Once again MODUL University Vienna will host an important international meeting on tourism research. From March 25 to 28, 2010 the members of the Tourist Research Center (TRC) will gather at this center for international education and research on Kahlenberg for their annual meeting. Founded in the mid 1960s, the Tourist Research Center is a reputable association of Europe’s most important researchers and consultants. The members of this association have a background in economics and other social sciences, and have demonstrated significant involvement in research in tourism.

MODUL Research conducted a study investigating the need for a bus stop for bus-group tourists in Vienna’s city center at Stephansplatz. Plans to restructure the space in front of and around St. Stephen’s Cathedral exist. These plans include the removal of the bus stop for bus-group tourists at Stephansplatz. Instead a new bus stop a few hundred metres away, e.g. at Hoher Markt, will be offered.

We are pleased to announce that the 6th ETC & ECM Joint TourMIS Users’ Workshop will take place at MODUL University in Vienna on September 16-17, 2010. The event is directed toward managers, academics as well as consultants and representatives of governments and international organizations dealing with tourism.

On November 5 and 6 the 17th World Travel Monitor Forum took place in San Giuliano Terme, Italy. The Meeting is a renowned appointment for tourism practitioners, who annually meet in Tuscany to make the point about the past year and gain insights about the next year development of the industry at a worldwide scope.
The red line throughout the two days of conference was the economic crisis and its impact on the tourism industry.

Website: http://trc.aiest.orgThe Tourist Research Center (TRC), in co-operation with MODUL University Vienna, has just launched its new website which aims to foster collaboration among its members in an online environment. TRC and MODUL University Vienna jointly developed and implemented this first online representation to create visibility of the club of tourism researchers and consultants.