MU at the conference for Sustainable Tourism Development in the Danube Region: New Perspectives

Dr. Florian Aubke (left)

The conference for Sustainable Tourism Development in the Danube Region took place in the framework of International Danube Day. It was organized by the Ministry of Trade, Tourism and Telecommunications of the Republic of Serbia, in collaboration with the World Tourism Organization (UNWTO) and Deutsche Gesellschaft fuer Internationale Zusammenarbeit (GIZ) GmbH in the name of German Development Cooperation.

The aim of the Conference was to lay the policy and strategic groundwork for the development of joint sustainable tourism products and marketing platforms in the Danube Region and beyond.

On 29th June Dr. Florian Aubke, Assistant Professor and Dean of MU Bachelor programs, attended the conference as part of a distinguished panel titled ‘Investing in people: Bridging the skills gap’. The panel addressed the ways in which the tourism industry, government and academia can work together to ensure future tourism employees are given holistic, industry-centric educational experience, specifically tailored to fit the industry’s requirements.

As a representative of MODUL University Vienna, Dr. Aubke took the chance to discuss joint policies and strategies which could be used in laying the framework for sustainable tourism development, investment and promotion in the Danube Region and beyond.

The theme of the conference is particularly timely considering the United Nations' (UN) designation of 2017 as The International Year of Sustainable Tourism for Development 2017, and a good opportunity to re-evaluate the current situation of tourism in the Danube region.