Specialization: Entrepreneurship & Leadership
BUILD A SOLID FOUNDATION IN BUSINESS AND MANAGEMENT
In your first year of studies, you will learn the fundamentals of modern business practices. Introductory courses in financial management, business administration, human resource management, marketing, economics, and European business law prepare you for advanced subjects and your future career.
UPGRADE YOUR PROFESSIONAL SKILLS
Successful business requires great communication — further courses will enhance your ability to convey your business ideas and research findings in a professional way. You will boost your communication and presentation skills, improve your academic writing, and further your personal development and networking aptitude. To keep up in the ever-changing business environment, you will learn the key concepts and principles of problem solving, critical thinking, decision making, creativity, and teamwork, as well as how to design, plan and implement your own projects.
REACH YOUR ENTREPRENEURIAL GOALS
The specialization in Entrepreneurship & Leadership will introduce you to various governance actors, their power constellations, interactions and social ties, and how they impact entrepreneurial activities. Key questions will focus on institutional frameworks for the different stages of business development, from early stage start-up activities to more established businesses. You will cover topics including collaboration, new types of incubators, infrastructure, and innovation, gaining skills to start your own business as well as to occupy management positions in large companies.
Why should you choose Entrepreneurship and Leadership?
This program is the perfect choice for high school graduates (A-level degree, Matura, Abitur, or equivalent) who are looking for a business management degree. You will gain state-of-the-art management competencies and leadership skills in an international context. If you have career aspirations in marketing, sales and public relations, finance, human resource management, or want to start your own business this program would be the ideal choice. You will learn how to develop and implement management strategies, deal with organizational issues related to international business, and manage projects and teams in a global environment. This program approaches international management from various angles including business theory, professional relationships, and problem-solving skills to prepare you for day-to-day management practice.
*title of degree on Diploma: Bachelor of Science in International Management