Faculty Publications
“The impact of corporate sustainability performance on advertising efficiency” (OR Spectrum)
Karl Weinmayer, Marion Garaus and Udo Wagner
https://link.springer.com/article/10.1007/s00291-023-00717-z
“When attention-grabbing tactics backfire during media multitasking: The detrimental effect of atypical advertising slogans on brand attitude” (Telematics and Informatics)
Marion Garaus and Elisabeth Wolfsteiner
https://www.sciencedirect.com/science/article/pii/S073658532300045X
“The unhealthy-tasty intuition in dining out situations: the role of health inferences and taste expectations” (Frontiers in Nutrition)
Marion Garaus, Elisabeth Wolfsteiner and Jennifer Hu
https://doi.org/10.3389/fnut.2023.1152114
“US consumers’ mental associations with meat substitute products” (Frontiers in Nutrition)
Marion Garaus and Christian Garaus
https://www.frontiersin.org/articles/10.3389/fnut.2023.1135476/full
“The Internet of Things (IoT) in healthcare: Taking stock and moving forward” (Internet of Things)
Abderahman Rejeb, Andrea Appolloni, Horst Treiblmaier, Karim Rejeb, Mohammad Iranmanesh, Salem Alghamdi, Yaser Alhasawi
https://www.sciencedirect.com/science/article/pii/S2542660523000446?via%3Dihub
“The role of blockchain technology in the transition toward the circular economy: Findings from a systematic literature review” (Resources, Conservation & Recycling Advances)
Abderahman Rejeb, Andrea Appolloni, Horst Treiblmaier, John G. Keogh, Karim Rejeb, Mohammad Iranmanesh,
https://www.sciencedirect.com/science/article/pii/S2667378922000633
“How to incorporate temporal change in digital business research: The use of process theory and agent-based modeling” (Digital Business)
“The role of time convenience and (anticipated) emotions in AR mobile retailing application adoption” (Journal of Retailing and Consumer Services)
Gaukhar Chekembayeva, Marion Garaus and Orsolya Schmidt
http://www.sciencedirect.com/science/article/pii/S0969698923000073
"The pricing of European airbnb listings during the pandemic: A difference-in-differences approach employing COVID-19 response strategies as a continuous treatment” (Tourism Management)
Bozana Zekan, Francesco Luigi Milone and Ulrich Gunter
https://www.sciencedirect.com/science/article/pii/S0261517723000201
“Is it time for marketing to reappraise B2C relationship management? The emergence of a new loyalty paradigm through blockchain technology” (Journal of Business Research)
Horst Treiblmaier and Elena Petrozhitskaya
https://www.sciencedirect.com/science/article/pii/S0148296323000838
“Why, where and how are organizations using blockchain in their supply chains? Motivations, application areas and contingency factors” (International Journal of Operations & Production Management)
Wafaa A.H. Ahmed, Bart L. MacCarthy and Horst Treiblmaier
https://www.emerald.com/insight/content/doi/10.1108/IJOPM-12-2021-0805/full/html
“Exploring Food Supply Chain Trends in the COVID-19 Era: A Bibliometric Review” (Sustainability)
Abderahman Rejeb, Andrea Appolloni, Horst Treiblmaier, Karim Rejeb, Mohammad Iranmanesh, Sandeep Jagtap
https://doi.org/10.3390/su141912437
“Cultural roadblocks? Acceptance of blockchain-based hotel booking among individualistic and collectivistic travelers” (Journal of Hospitality and Tourism Technology)
Andreas Strebinger and Horst Treiblmaier
https://www.emerald.com/insight/content/doi/10.1108/JHTT-10-2021-0293/full/html
“Efficient Satisfaction Building: A Comparative Study of Ski Resorts” (Tourism Analysis)
Bozana Zekan and Josef Mazanec
https://doi.org/10.3727/108354222X16584499446094
"Modeling enablers for blockchain adoption in the circular economy” (Sustainable Futures)
Abderahman Rejeb, Horst Treiblmaier, John G. Keogh, Karim Rejeb, Suhaiza Zailani
https://doi.org/10.1016/j.sftr.2022.100095
“Data‑driven personalization of television content: a survey” (Multimedia Systems)
Lyndon Nixon, Jeremy Foss, Konstantinos Apostolidis, Vasileios Mezaris
https://doi.org/10.1007/s00530-022-00926-6
“The big picture on Instagram research: Insights from a bibliometric analysis” (Telematics and Informatics)
Abderahman Rejeb, Alireza Abdollahi, Horst Treiblmaier, Karim Rejeb
https://www.sciencedirect.com/science/article/pii/S0736585322001095
“The Interplay between the Internet of Things and agriculture: A bibliometric analysis and research agenda” (Internet of Things)
Abderahman Rejeb, Alireza Abdollahi, Fadi Al-Turjman, Horst Treiblmaier, Karim Rejeb
https://doi.org/10.1016/j.iot.2022.100580
“The big picture on the internet of things and the smart city: a review of what we know and what we need to know” (Internet of Things)
Abderahman Rejeb, Horst Treiblmaier, Karim Rejeb, Steve Simske, Suhaiza Zailani
https://www.sciencedirect.com/science/article/pii/S2542660522000609
“Understanding value perceptions and propositions: A machine learning approach” (Journal of Business Research)
Yuliya Kolomoyets, Astrid Dickinger
https://doi.org/10.1016/j.jbusres.2022.113355
“On the Malleability of Consumer Attitudes toward Disruptive Technologies: A Pilot Study of Cryptocurrencies” (Information)
Evgeny Gorbunov, Horst Treiblmaier
https://www.mdpi.com/2078-2489/13/6/295
“What Is Coming across the Horizon and How Can We Handle It? Bitcoin Scenarios as a Starting Point for Rigorous and Relevant Research” (Future Internet)
https://www.mdpi.com/1999-5903/14/6/162?type=check_update&version=2
“Drones in agriculture: A review and bibliometric analysis” (Computers and Electronics in Agriculture)
Abderahman Rejeb, Alireza Abdollahi, Horst Treiblmaier, Karim Rejeb
https://doi.org/10.1016/j.compag.2022.107017
“Forecasting Tourism in the EU after the COVID-19 Crisis” (Journal of Hospitality & Tourism Research)
Bozana Zekan, Egon Smeral, Ulrich Gunter
https://journals.sagepub.com/doi/10.1177/10963480221125130
“The Internet of Things and the circular economy: A systematic literature review and research agenda” (Journal of Cleaner Production)
Abderahman Rejeb, Horst Treiblmaier, Karim Rejeb, Stefan Seuring, Zailani Suhaiza
https://www.sciencedirect.com/science/article/pii/S0959652622010617
“Package cycle tourists' relationship to time and pace” (Tourism and Hospitality Research)
Tina R Tiller, Xavier Matteucci
https://journals.sagepub.com/doi/abs/10.1177/14673584221102701
“Envisioning the futures of cultural tourism” (Futures)
Ko Koens, Licia Calvi , Simone Moretti, Xavier Matteucci
https://www.sciencedirect.com/science/article/pii/S0016328722001136?via%3Dihub
“Profiling early adopters of blockchain-based hotel booking applications: demographic, psychographic, and service-related factors” (Journal of Information Technology and Tourism)
Andreas Strebinger, Horst Treiblmaier
https://link.springer.com/article/10.1007/s40558-021-00219-0
“Beyond Blockchain: How Tokens Trigger the Internet of Value and what Marketing Researchers Need to Know About Them” (Journal of Marketing Communications)
https://www.tandfonline.com/doi/full/10.1080/13527266.2021.2011375?needAccess=true
“Anthropomorphism as a Differentiation Strategy for Standardized Reusable Glass Containers” (Sustainability)
Charlotte Jermendy, Christian Garaus, Elisabeth Wolfsteiner, Marion Garaus
https://www.mdpi.com/2071-1050/14/15/9473
“When Food Co-Branding Backfires: The Overexpectation Effect” (Foods)
Arnd Florack, Elisabeth Wolfsteiner, Marion Garaus
https://www.mdpi.com/2304-8158/11/14/2136
“Looking behind the scenes at dark tourism: a comparison between academic publications and user-generated-content using natural language processing” (Journal of Heritage Tourism)
Joanne Yu, Roman Egger
https://www.tandfonline.com/doi/full/10.1080/1743873X.2022.2097011
“Intra- and Interorganizational Barriers to Blockchain Adoption: A General Assessment and Coping Strategies in the Agrifood Industry” (Logistics)
Abderahman Rejeb, Horst Treiblmaier, Mary Lacity, Remko van Hoek
https://www.mdpi.com/2305-6290/5/4/87
“Selfie campaigns as advertising tactic: mental imagery as a driver of brand interest and participation” (International Journal of Advertising)
Alexander Girschick, Elisabeth Wolfsteiner, Marion Garaus, Udo Wagner
https://doi.org/10.1080/02650487.2022.2095836
“The impact of the COVID-19 pandemic on tourists' air travel intentions: The role of perceived health risk and trust in the airline” (Journal of Air Transport Management)
Marion Garaus, Melánia Hudáková
https://doi.org/10.1016/j.jairtraman.2022.102249
“How augmented reality impacts retail marketing: a state-ofthe-art review from a consumer perspective” (Journal of Strategic Marketing)
Abderahman Rejeb, Horst Treiblmaier, Karim Rejeb
https://www.tandfonline.com/doi/abs/10.1080/0965254X.2021.1972439?journalCode=rjsm20
“Frontiers: Supporting Content Marketing with Natural Language Generation” (Marketing Science)
Daniel Dan, David A. Schweidel, Martin Reisenbichler, Thomas Reutterer
https://doi.org/10.1287/mksc.2022.1354
“The role of intermodal transport on urban tourist mobility in peripheral areas of Hong Kong” (Research in Transportation Business & Management)
Richard Hrankai, Lorenzo Masiero, Judit Zoltan
https://doi.org/10.1016/j.rtbm.2022.100838
“Using blockchain to signal quality in the food supply chain: The impact on consumer purchase intentions and the moderating effect of brand familiarity” (International Journal of Information Management)
Horst Treiblmaier, Marion Garaus
https://doi.org/10.1016/j.ijinfomgt.2022.102514
“Drones for supply chain management and logistics: a review and research agenda” (International Journal of Logistics Research and Applications)
Abderahman Rejeb, Horst Treiblmaier, Karim Rejeb, Steven J. Simske
https://www.tandfonline.com/doi/abs/10.1080/13675567.2021.1981273
“A Topic Modeling Comparison Between LDA, NMF, Top2Vec, and BERTopic to Demystify Twitter Posts” (Frontiers in Sociology)
Joanne Yu, Roman Egger
https://www.frontiersin.org/articles/10.3389/fsoc.2022.886498/full
“Playing when paying and what happens next: Customer satisfaction and word-of-mouth intention in gambled price promotions” (Schmalenbach Business Review)
Karl Akbari, Udo Wagner
https://link.springer.com/article/10.1007/s41471-021-00110-y
“An eye-tracking study on autistic children's visual attention: The use of spatial-progression, time-sequence, colours and shape-patterns in picture book designs” (Current Psychology)
Joanne Yu, Xiang Lian, Wilson Cheong Hin Hong
https://link.springer.com/article/10.1007/s12144-022-03091-1
“No one left behind in education: blockchain‑based transformation and its potential for social inclusion” (Asia Pacific Education Review)
Horst Treiblmaier, Andrei O. J. Kwok
https://link.springer.com/article/10.1007/s12564-021-09735-4
“On the Importance of Leisure Travel for Psychosocial Wellbeing” (Annals of Tourism Research)
On the importance of leisure travel for psychosocial wellbeing - ScienceDirect
“Media Multitasking, Advertising Appeals, and Gender Effects” (Review of Managerial Science)
Elisabeth Wolfsteiner, Marion Garaus
“Blockchain Technologies in Logistics and Supply Chain Management: A Bibliometric Review” (Logistics)
Abderahman Rejeb, Horst Treiblmaier, Karim Rejeb, Steve Simske
https://www.mdpi.com/2305-6290/5/4/72
“Regional sustainability and tourism carrying capacities” (Journal of Cleaner Production)
Bernd Schuh, Bozana Zekan, Christian Weismayer, Ulrich Gunter, Sabine Sedlacek
http://www.sciencedirect.com/science/article/pii/S0959652622002657?via%3Dihub
“Exploring the Next Wave of Blockchain and Distributed Ledger Technology: The Overlooked Potential of Scenario Analysis” (Future Internet)
https://www.mdpi.com/1999-5903/13/7/183
“Modeling tourist accessibility to peripheral attractions” (Annals of Tourism Research)
Richard Hrankai, Lorenzo Masiero
https://www.sciencedirect.com/science/article/abs/pii/S0160738321002218
“Eye-Tracking Analysis on Potential Art Festival Goers” (Event Management)
Joanne Yu, Henrique F. B. Ngan, Weng Si (Clara) Lei