Faculty Publications

  • 2022
  • Anyu Liu, Yoo Ri Kim, Jason L. Stienmetz, Yining Chen
    "Visitor flow spillover effects on attraction demand: A spatial econometric model with multisource data"
    2022 in: Tourism Management.

    Author(s): Anyu Liu, Yoo Ri Kim, Jason L. Stienmetz, Yining Chen

    Publication date: 2. 2022

    Electronic version(s), related files and links: http://dx.doi.org/https://doi.org/10.1016/j.tourman.2021.104432

  • Henrique Fátima Boyol Ngan, Weng Si (Clara) Lei, Joanne Yu
    "Eye-Tracking Analysis on Potential Art Festival Goers"
    2022 in: Event Management .

    In today’s buyer-empowered world, it is critical to design event marketing materials in a more effective way to attract potential event goers. Not surprisingly, official event websites and promotional videos have been widely used to allow the potential visitors to pre-experience the events. Yet, whilst acknowledging the power of this technique, the effects of using different media in attracting the visitors remain unclear. Hence, this study analyses the visual patterns of potential event goers towards differing promotional materials as well as how the attentional processes relate to their motivational aspects and visiting intentions. Results indicated that event goers focused more on the center of the screen when it comes to the promotional video; when browsing the website, their attention was attracted mainly by programmes related to dance. In practice, the findings benefit event marketers by providing important directions and implications for the design of the promotional materials.

    Author(s): Henrique Fátima Boyol Ngan, Weng Si (Clara) Lei, Joanne Yu

    Publication date: 2022

  • Lorenzo Masiero, Richard Hrankai
    "Modeling tourist accessibility to peripheral attractions"
    2022 in: Annals of Tourism Research. Volume: 92.

    Author(s): Lorenzo Masiero, Richard Hrankai

    Publication date: 2022

    Volume: 92

    Electronic version(s), related files and links: http://dx.doi.org/10.1016/j.annals.2021.103343

  • 2021
  • "Improving Hotel Room Demand Forecasts for Vienna across Hotel Classes and Forecast Horizons: Single Models and Combination Techniques Based on Encompassing Tests"
    2021 in: Forecasting. Volume: 3. Issue number: 4 Pages: 884-919

    The present study employs daily data made available by the STR SHARE Center covering the period from 1 January 2010 to 31 January 2020 for six Viennese hotel classes and their total. The forecast variable of interest is hotel room demand. As forecast models, (1) Seasonal Naïve, (2) Error Trend Seasonal (ETS), (3) Seasonal Autoregressive Integrated Moving Average (SARIMA), (4) Trigonometric Seasonality, Box–Cox Transformation, ARMA Errors, Trend and Seasonal Components (TBATS), (5) Seasonal Neural Network Autoregression (Seasonal NNAR), and (6) Seasonal NNAR with an external regressor (seasonal naïve forecast of the inflation-adjusted ADR) are employed. Forecast evaluation is carried out for forecast horizons h = 1, 7, 30, and 90 days ahead based on rolling windows. After conducting forecast encompassing tests, (a) mean, (b) median, (c) regression-based weights, (d) Bates–Granger weights, and (e) Bates–Granger ranks are used as forecast combination techniques. In the relative majority of cases (i.e., in 13 of 28), combined forecasts based on Bates–Granger weights and on Bates–Granger ranks provide the highest level of forecast accuracy in terms of typical measures. Finally, the employed methodology represents a fully replicable toolkit for practitioners in terms of both forecast models and forecast combination techniques.

    Author(s): Ulrich Gunter

    Publication date: 27. 11. 2021

    Volume: 3

    Issue number: 4

    Pages: 884-919

    Electronic version(s), related files and links: http://dx.doi.org/doi.org/10.3390/forecast3040054

  • "Zooming into Airbnb listings of European cities: Further investigation of the sector’s competitiveness"
    2021 in: Tourism Economics.

    Airbnb has a major role to play in the competitiveness of the overall accommodation sector of individual destinations and it is rather unlikely that this role will diminish in the post-COVID-19 recovery of the tourism industry. Therefore, the present study motivates the Airbnb sector to look back at its past performance for insights that can be used in setting post-pandemic targets. In particular, this research assesses competitiveness of the Airbnb listings of 28 European cities by including hotel-related data as uncontrollable input variables within interactive data envelopment analysis modeling. The contribution lies in joining Airbnb listings and hotels into the benchmarking discussion and efficiency analysis, along with looking beyond the cumulative number of listings by dissecting the overall sector into commercial and private listings—something that has not been attempted as of yet, in spite of the ever-growing body of literature on the sharing economy.

    Author(s): Bozana Zekan, Ulrich Gunter

    Publication date: 7. 10. 2021

    Electronic version(s), related files and links: http://dx.doi.org/https://doi.org/10.1177/13548166211044889

  • Carla Inguaggiato, Graziano M. Ceddia, Maurice Tschopp, Dimitris Christopoulos
    "Collaborative Governance Networks - A Case Study of Argentina's Forest Law"
    2021 in: Sustainability. Volume: 13. Issue number: 18

    Author(s): Carla Inguaggiato, Graziano M. Ceddia, Maurice Tschopp, Dimitris Christopoulos

    Publication date: 1. 10. 2021

    Volume: 13

    Issue number: 18

    Electronic version(s), related files and links: http://dx.doi.org/https://doi.org/10.3390/su131810000

  • Carla Inguaggiato, Graziano M. Ceddia, Maurice Tschopp, Dimitris Christopoulos
    "Codifying and Commodifying Nature - Narratives on Forest Property Rights"
    2021 in: Land. Volume: 10. Issue number: 10

    Author(s): Carla Inguaggiato, Graziano M. Ceddia, Maurice Tschopp, Dimitris Christopoulos

    Publication date: 1. 10. 2021

    Volume: 10

    Issue number: 10

    Electronic version(s), related files and links: http://dx.doi.org/https://doi.org/10.3390/land10101005

  • Barbara Neuhofer, Roman Egger, Joanne Yu, Krzysztof Celuch
    "Designing experiences in the age of human transformation: An analysis of Burning Man"
    2021 in: Annals of Tourism Research. Volume: 91. Pages: 1-13

    In the emerging transformation age, not only do experiences with transformational qualities happen by chance, but they are induced through intentional design. This study investigates the human gathering Burning Man, often stipulated as one of the world's most transformative large-scale experiences. Grounded in the theoretical lens of environmental psychology, a deep topological analysis was conducted based on Instagram data to analyse participants' digital outer expressions and find answers to their innermost transformative experiences. Through a holistic analysis of the pre-liminal, on-site, and post-liminal stages, socio-environmental and socio-psychological spheres, with 30 clusters that trigger potential transformation, could be revealed. This study contributes to the interdisciplinary discourse relating to human experience and transformation design in the tourism, events, and experience sectors.

    Author(s): Barbara Neuhofer, Roman Egger, Joanne Yu, Krzysztof Celuch

    Publication date: 10. 2021

    Volume: 91

    Pages: 1-13

    Electronic version(s), related files and links: http://dx.doi.org/10.1016/j.annals.2021.103310

  • "The European Cities Marketing Benchmarking Report: 17th official edition"
    2021

    Author(s): Bozana Zekan, Karl Wöber, Kimberley Marr

    Publication date: 10. 2021

    Publisher: ECM European Cities Marketing

  • "Estimating transportation-related CO2 emissions of European city tourism"
    2021 in: Journal of Sustainable Tourism.

    The present study develops a methodology to assess transportation-related CO2 emissions of European city tourism. In doing so, not only is travel distance considered, but also the chosen transportation modes and the particularities of the different cities’ source markets. The major contribution of this study is the implementation of this learning methodology into a decision support system for destination management organizations of cities. Based on a sample from 2018 of 48 European cities with at least 40 source markets, the range of aggregate transportation-related CO2 emissions of European city tourism is estimated. Moreover, a longitudinal analysis of the exemplary city of Vienna covering the period of 1990 to 2018 is carried out. Finally, some policy recommendations of how destination management organizations can contribute to make the estimated transportation-related CO2 emissions even more precise and on how to make European city tourism more environmentally sustainable are drawn.

    Author(s): Ulrich Gunter, Karl Wöber

    Publication date: 21. 6. 2021

    Electronic version(s), related files and links: http://dx.doi.org/10.1080/09669582.2021.1939708

  • Erin Chao Ling, Iis Tussyadiah, Aarni Tuomi, Jason L. Stienmetz, Athina Ioannou
    "Factors influencing users' adoption and use of conversational agents - A systematic review"
    2021 in: Psychology & Marketing.

    As artificially intelligent conversational agents (ICAs) become a popular customer service solution for businesses, understanding the drivers of user acceptance of ICAs is critical to ensure its successful implementation. To provide a comprehensive review of factors affecting consumers' adoption and use of ICAs, this study performs a systematic literature review of extant empirical research on this topic. Based on a literature search performed in July 2019 followed by a snowballing approach, 18 relevant articles were analyzed. Factors found to influence human‐machine cognitive engagement were categorized into usage‐related, agent‐related, user‐related, attitude and evaluation, and other factors. This study proposed a collective model of users' acceptance and use of ICAs, whereby user acceptance is driven mainly by usage benefits, which are influenced by agent and user characteristics. The study emphasizes the proposed model's context‐dependency, as relevant factors depend on usage settings, and provides several strategic business implications, including service design, personalization, and customer relationship management.

    Author(s): Erin Chao Ling, Iis Tussyadiah, Aarni Tuomi, Jason L. Stienmetz, Athina Ioannou

    Publication date: 8. 4. 2021

    Electronic version(s), related files and links: http://dx.doi.org/https://doi.org/10.1002/mar.21491

  • Karin Ingold, Manuel Fisher, Dimitris Christopoulos
    "‘The roles actors play in policy networks: central positions in strongly institutionalized fields’"
    2021

    Centralities are a widely studied phenomenon in network science. In policy networks, central actors are of interest because they are assumed to control information flows, to link opposing coalitions and to directly impact decision-making. First, we study what type of actor (e.g., state authorities or interest groups) is able to occupy central positions in the highly institutionalized context of policy networks. Second, we then ask whether bonding or bridging centralities prove to be more stable over time. Third, we investigate how these types of centrality influence actors’ positions in a network over time. We therefore adopt a longitudinal perspective and run exponential random graph models, including lagged central network positions at t1 as the main independent variable for actors’ activity and popularity at t2. Results confirm that very few actors are able to maintain central positions over time.

    Author(s): Karin Ingold, Manuel Fisher, Dimitris Christopoulos

    Publication date: 10. 3. 2021

    Electronic version(s), related files and links: http://dx.doi.org/https://doi.org/10.1017/nws.2021.1

  • "Temporal variability of emotions in social media posts"
    2021 in: Technological Forecasting and Social Change. Volume: 167.

    Employing the metadata from 627,632 Instagram posts for the Austrian capital city of Vienna over the period of October 30th, 2011 to February 7th, 2018, the present study extracts sentiment, as well as single basic emotions according to Plutchik’s Wheel of Emotions, from the photo captions including hashtag terms. In doing so, an algorithm falling into the category of dictionary-based approaches to study emotions contained in written text was developed and applied. Not only are the overall polarity and the single emotions contained in Instagram posts within Vienna investigated, but also the top 54 Viennese Instagram locations. A particular novelty of this study is the measurement of longitudinal developments from emotive text and the fine-grained analysis of single emotions in addition to the overall polarity. One crucial empirical result of the study is that more experience and self-confidence in Instagram posting, as well as increasing expectations, seem to result in becoming a more critical poster over time. Companies interested in the use of influencer marketing to promote their products and services via Instagram should take this finding into consideration in order to be successful.

    Author(s): Christian Weismayer, Ulrich Gunter, Irem Önder

    Publication date: 20. 2. 2021

    Volume: 167

    Electronic version(s), related files and links: http://dx.doi.org/10.1016/j.techfore.2021.120699

  • Zheng Xiang, Jason L. Stienmetz, D. R. Fesenmaier
    "Smart Tourism Design - Launching the annals of tourism research curated collection on designing tourism places"
    2021 in: Annals of Tourism Research. Volume: 86. Issue number: 103154

    Design is now considered a crucial activity in contributing to the success of tourism enterprises as well as destinations. This article builds upon the ideas first introduced in the two edited books, namely Design Science in Tourism and Analytics in Smart Tourism Design, which brought the conceptual and methodological foundations for designing tourism places to the forefront of tourism literature. Specifically, this article first introduces the intellectual background that dates back to Clare Gunn's seminal work on Vacationscape, which has evolved into a systematic approach that incorporates tools developed in psychology, behavioral economics, marketing, management and more recently data sciences. It then describes the tourism design system as a general framework, followed by a discussion on the nature and role of smart tourism in enhancing this framework. The article then introduces the Curated Series on Tourism Design by identifying a group of articles published in the Journal which address many essential issues shaping the future of the tourism industry.

    Author(s): Zheng Xiang, Jason L. Stienmetz, D. R. Fesenmaier

    Publication date: 1. 2021

    Volume: 86

    Issue number: 103154

    Electronic version(s), related files and links: http://dx.doi.org/https://doi.org/10.1016/j.annals.2021.103154

  • Stefan Gössling, Dagmar Lund-Durlacher, Hannes Antonschmidt, Mike Peters, Egon Smeral
    "Beherbergung"
    2021 Pages: 75

    Author(s): Stefan Gössling, Dagmar Lund-Durlacher, Hannes Antonschmidt, Mike Peters, Egon Smeral

    Publication date: 2021

    Place of Publication Volume: Berlin, Heidelberg

    Publisher: Springer

    Pages: 75

    Electronic version(s), related files and links: http://dx.doi.org/https://link.springer.com/chapter/10.1007/978-3-662-61522-5_4

    Host publication editor(s): U. Pröbstl-Haider, D. Lund-Durlacher, M. Olefs, F. Prettenthaler

  • Dagmar Lund-Durlacher, Stefan Gössling, Hannes Antonschmidt, Gudrun Obersteiner, Egon Smeral, Martin Wildenberg
    "Gastronomie und Kulinarik"
    2021 Pages: 93

    Author(s): Dagmar Lund-Durlacher, Stefan Gössling, Hannes Antonschmidt, Gudrun Obersteiner, Egon Smeral, Martin Wildenberg

    Publication date: 2021

    Place of Publication Volume: Berlin, Heidelberg

    Publisher: Springer

    Pages: 93

    Electronic version(s), related files and links: http://dx.doi.org/https://doi.org/10.1007/978-3-662-61522-5_5

    Host publication editor(s): U. Pröbstl-Haider, D. Lund-Durlacher, M. Olefs, F. Prettenthaler

  • "The interactive nature of happiness at work - What People Say About Work When They Talk About Life "
    2021 Pages: 98-109

    Author(s): Ivo Ponocny

    Publication date: 2021

    Publisher: Routledge

    Pages: 98-109

    Host publication editor(s): J. Marques

  • Wolfgang Wörndl, Chulmo Koo, Jason L. Stienmetz
    "Information and Communication Technologies in Tourism 2021 - Proceedings of the ENTER 2021 eTourism Conference, January 19–22, 2021"
    2021

    This open access book is the proceedings of the International Federation for IT and Travel & Tourism (IFITT)’s 28th Annual International eTourism Conference, which assembles the latest research presented at the ENTER21@yourplace virtual conference January 19–22, 2021. This book advances the current knowledge base of information and communication technologies and tourism in the areas of social media and sharing economy, technology including AI-driven technologies, research related to destination management and innovations, COVID-19 repercussions, and others. Readers will find a wealth of state-of-the-art insights, ideas, and case studies on how information and communication technologies can be applied in travel and tourism as we encounter new opportunities and challenges in an unpredictable world.

    Author(s): Wolfgang Wörndl, Chulmo Koo, Jason L. Stienmetz

    Publication date: 2021

    Publisher: Springer International Publishing

  • "The unhealthy-tasty intuition for online recipes – When healthiness perceptions backfire"
    2021 in: Appetite. Volume: 159.

    An increase in obesity rates has caused policymakers and marketers to promote a healthy lifestyle by advertising healthy recipes. However, despite the general awareness of the importance of healthy eating, little is known about consumers’ responses to healthy recipes. This study tests a common heuristic in the field of healthy foods, namely, the unhealthy-tasty intuition, in the new context of online recipes. An online experiment (representative sample in Austria in terms of age and gender) and a real-world study advertising an online recipe with various labels (healthy, tasty and neutral) confirm the unhealthy-tasty intuition and reveal that healthy recipes have a negative influence on behavioral intentions. Both health and taste inferences serve as underlying mechanisms explaining the influence of healthy recipes on behavioral intentions. The negative effect of a health label can be eliminated when adding a taste label as well. From a practical perspective, marketers are advised to include taste cues that stimulate taste expectations in the healthy recipes that they advertise, thus boosting healthy eating habits among consumers.

    Author(s): Marion Garaus, Lidija Lalicic

    Publication date: 2021

    Volume: 159

    Electronic version(s), related files and links: http://dx.doi.org/https://doi.org/10.1016/j.appet.2020.105066

  • Marion Garaus, Udo Wagner, Ricarda C. Rainer
    "Emotional targeting using digital signage systems and facial recognition at the point-of-sale"
    2021 in: Journal of Business Research.

    Emergent technologies offer retailers new opportunities for personalized promotional messages at the point-of-sale. Digital signage systems that employ face-reading software enable the identification of not only shoppers’ ages and genders, but also their mood states. Drawing on mood and digital signage literature, this research identifies and examines emotional targeting’s efficacy (i.e., matching digital signage content to shoppers’ current mood states) with consumer responses. Findings from a laboratory and online experiment reveal that emotional targeting increases purchase intentions, product-quality perceptions, and willingness to pay. Furthermore, matching content additionally to the product category strengthens these positive effects. However, disclosing targeting practices eliminates emotional targeting’s positive effects, as caused by feelings of manipulative intent.

    Author(s): Marion Garaus, Udo Wagner, Ricarda C. Rainer

    Publication date: 2021

    Electronic version(s), related files and links: http://dx.doi.org/https://doi.org/10.1016/j.jbusres.2020.10.065

  • Load more results
ajax-spinner